![]() If supporters are confused, on the other hand, they’ll be less excited to contribute or spread the word about your cause. When donors can understand your findings-whether they’re financial metrics or impact measurements-they’re more likely to trust your organization, and engage with it. □ Want to see what infographics would look like in a polished report? Get a custom, free sample annual report → Why are annual report infographics important? Though they can be used in several ways throughout the report, there are a few most common use cases.Īnnual report infographics can be used for: One of the most essential parts of great annual report design is the use of infographics. ⭐ Need some inspiration? Check out the best annual report examples of 2023→ How can nonprofits use infographics? Instead of including dense paragraphs in your annual report, infographics (as we’ll dive into), blocked text, illustrations, bold colors, and more, can all improve the reading experience. One of the biggest reasons that annual report design is so important is that it improves readability. ![]() ✅ Beautiful report design improves readability Well-designed annual reports help build trust, and remind readers of your mission. When nonprofits publish reports that are poorly designed, unprofessional, and don’t match their organizational brand, supporters can question the validity of an organization. In order to garner donations, supporters must be able to trust the organization they’re contributing to. ✅ Beautiful report design builds trust with readers Annual reports that prioritize design-the colors, the graphics, and the images-encourage supporters to continue reading. No one wants to read a dry, text-book-like report with long paragraphs, little color, and certainly no visual elements. ✅ Beautiful report design engages readers Or, how engaging, on-brand, and easy to read it is. Much like creating a professional website, or event pamphlet, an annual report’s success is largely based on its design qualities. Unlike Form 990, an annual report can be considered a marketing tool. However, a nonprofit annual report-a yearly overview of an organization’s financials, accomplishments, updates, and more-must be designed well. This required documentation for the federal government doesn’t require any kind of fancy design. “The Top 10 Worst Infographics of All Time.Ready to start creating your nonprofit annual report, but don’t know how annual report infographics fit in? In this blog, we’ll teach you everything you need to know, including why infographics are important, and how you can create them.īefore we dive into infographics, let’s understand why annual report design is important.įorm 990s are required of nonprofits every single year. “Showcase - Information Is Beautiful Awards.” “62 of the Best Infographics | Creative Bloq.” “The Do’s And Don’ts Of Infographic Design: Revisited.” Smashing Magazine. “The Ultimate Infographic Design Guide - 13 Tricks for Better Design.” Design for Information : An Introduction to the Histories, Theories, and Best Practices Behind Effective Information Visualizations. “What Is Data Visualization? (Definition, Examples, Best Practices).” Venngage. Infographics: The Power of Visual Storytelling.
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